Overprinting onto pre-printed labels

Overprinting variable information onto pre-printed colour generic labels with a thermal transfer printer provides exceptional flexibility and efficiency.

This method allows businesses to quickly and easily add barcodes, batch numbers, and expiry dates—on demand, without interrupting production or needing to redesign entire label stocks.

Thermal transfer printing (with resin based carbon inks) delivers high-quality, durable labels that resist fading and smudging. It works with a variety of materials, making it suitable for many industries.

Using this process to print is cost-effective, eliminates the need for stock holding of many variants and saves on initial artwork origination charges.

In summary: If there are many variants involved to be printed on a standard generic logo label, then a cost effective solution is to pre-print a generic label (that is common to all the variants) and overprint the variable information using a thermal transfer printer.


Click icon to see video of overprinting in action.

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